Social Media Marketing

Meaning : To use Social Media channels and platforms like Facebook or Twitter for Marketing purposes. Social Media Marketing is a new form of Marketing that shows completely new ways to get in touch and dialog with Customers or prospective customers to convince them of a (new) product or a service.

Example : Social Media Marketing Campaign of CocaCola who has several millions of fans on Facebook. The Campaign searches a winner who will win a free CocaCola Party for all his friends who like the new CocaCola product on Facebook within a certain time period.

Tags :social media marketingsocial media communicationweb2.0social websocial net

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